Joe Arduini
SVP Agency Operations
Proud husband, dog lover and musical hobbyist, Joe serves as SVP Agency Operations at BTV. In this role, Joe works closely with the team to help establish and evangelize processes that aid in the core vision of helping the organization’s BTV partners grow and thrive while strengthening the communities they serve.
Prior to BTV, Joe held roles as VP, Earned Media at REQ and Director of Partnerships, NA at Gambling.com Group. With REQ, Joe led SEO and content strategy teams in the conceptualization and execution of inspired Earned Media campaigns for brands of all sizes and verticals, including Hard Rock International, MGM Resorts International and RipCurl. With Gambling.com Group, Joe led process development as well as SEO, content and media placement strategies in the sports betting and iGaming space for Partnerships with GANNET and McClatchy.
Hailing from Pittsburgh, PA, Joe relocated to Vegas in 2005. In his spare time, Joe enjoys spending time with his wife, Juci, and two Yorkipoos, Blueberry and Luma, writing and producing music, bodyweight training, watching movies and rooting for his favorite hockey teams (Let’s Go Pens and Go Knights Go!)
Recent Blog Posts
Nonprofit Social Media Strategy: 3 Ways to Get Started!
Community outreach, awareness and support are vital for any nonprofit organization’s success. It takes a village of marketing efforts to achieve this goal, but one very important tool that should be included in your [...]
How Local SEO Can Positively Impact Travel & Hospitality Destinations
Though businesses in the travel & hospitality industry serve customers internationally, their local online presence is a key force behind how they are found and engaged with. Even still, local SEO often gets overlooked [...]
National Technical Institute: Improving Leads Through Paid Efforts
National Technical Institute (NTI) Improving Leads Through Paid Social Efforts Turning Advertising Dollars into Enrollments National Technical Institute, a trade school specializing in HVAC, plumbing, and [...]